Google Grants Management is a company that offers registration, management, and bilingual execution of the Google Grants program. Through them, nonprofits pay $500 and receive $10,000 in advertising.
Logo Design, Branding, Web Design, Web Development
The Google Grants Management page serves as a destination for nonprofits that are curious about the Google Grants program and are looking for management or registration assistance. Featuring bright colors and nonprofit-relevant imagery, it’s a celebration of those looking to make a difference.
Process
1. Logo and branding
The GGM logo loosely represents two G’s and an M and have been pushed together to showcase a person giving a hand to another. Generosity and selflessness are the core of the brand.
2. Web design and development
The website was crafted to feel comfortable as possible for nonprofits with limited budgets.
3. Client outreach
We developed an outreach strategy to connect GGM with local nonprofits through promotional offers and easy-to-understand reporting.
Behind The Scenes
We started with some free-form sketching to play with shapes, figures and alignments.
We were inspired by really cute photography that felt authentic and not too stock.
Responsive
The mobile-first design of the website is ideal for nonprofit leaders on the go. Content is structured in easy to understand bullets
Deliverables
Website
The final webpage features a simple, modern design.
We designed 8 logos for the client to pick from.
Iconography
We designed custom icons that simplify a complicated digital marketing tool.
Typography & Color
We selected fonts that communicate softness and kindness.
Logotype
The logo and company feel like giving a hug.
Results
80%
Approval Rating
100% of Google Grant Management’s clients have been approved for the grant.
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Languages
The company succeeds through English and Spanish offerings.
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Local Nonprofits Served Month
With 4 clients signing up in the first month, the brand paid for itself.